In the ten years I’ve been taking Real Estate photos, I’ve learned a few things: buyers and sellers are anxious and want order and speed; RE agents are overworked and want reliability and expertise; everyone involved wants a house bought or sold with as little hassle as possible.
I take all my shots with the home buyer in mind, setting myself up in each room to show off what they are looking for. I put myself in their place.
I have a pretty basic business plan. I have a simple and reasonable pricing system; I will get photos back to the agent by the next day, or the same day if necessary; I do not hold reproduction rights – they belong to the RE agent; I keep in mind that the agent is my customer and do all I can to help her or him get and keep sellers; and I do my best to take fantastic photos that please both the buyer and the agent.
(The picture of me is in concert. Wish I had straightened my tie...)